A few weeks ago, a new startup called Outdoor Advertising Agency announced they would be joining a growing list of companies that are starting to take advantage of blockchain to deliver more of their advertising solutions.The company, which is currently focused on providing online ads for outdoor businesses, is looking to build a system that…
The NFL, the NCAA and the league’s advertisers are hoping Super Bowl ad revenue will soar to $5 billion this season.And they’re making it easy.The Super Bowl advertising campaign will feature 3,000 ad spots on TV, according to a document from the NFL and the NCAA.But it’s not going to just be ad spots.Ads can…
The Red Bull advertising campaign has been a success for the company so far.The campaign is still only in the pilot phase, however, and the company has a long way to go to reach its goal of $100 million in ad spending per day.That is where the ad buy comes in.A new ad buy for…
The best job ads on job boards often feature job titles such as “computer programmer” or “computer system administrator”.The title itself doesn’t really matter as much as what it does, says Brian Johnson, the founder of job ad platform, JobMatch.com.“It’s not that you need to be a computer geek or know how to use a…
For the past few years, the internet has been awash with advertising and search ads.They appear in websites, mobile apps, magazines and the news.Yet there’s one thing that’s missing: a way to connect these ads with users.For example, a Google search might turn up a page from a magazine, but if you search for “cooperative…
How a reality TV series from the same studio that made the hit hit reality TV show The Bachelorettes went from the hit show “The Bachelor” to “The Bait.”It was a little bit of everything.The cast of “The Canyons” had a chance to become a reality show, but the show did not go on air…
There is a debate about whether the NHL salary cap will increase or not.The debate has been a topic of conversation for a while now, with the commissioner’s office recently declaring it will increase the cap to $71 million, or roughly $6 million per NHL player.In the NHLPA’s latest collective bargaining agreement, there is an…
I don’t watch the news, so I’m not a big news junkie.But I know that the news can be kind of overwhelming to me.I’ve always been more interested in entertainment than politics, and there are so many great shows and movies that I really like.So if you’re a political junkie, it can be hard to…
In India, women are the fashion market, and it’s not just their outfits that matter.“It’s their fashion, too,” says Sunil Duggal, founder of the website FashioningIndia.com.“When a woman is wearing a dress, that’s a very big deal.”Women’s fashion has grown to include a wider range of styles, including tank tops, jackets and dresses.But fashion in…
By Kyle Orlandis, TechCrunch article It’s one thing to create an ad network that will let you generate revenue from Facebook ads.But it’s another to put your site on the social network without Facebook, according to the most recent research by a major research company.Engadge, the data analytics firm that recently conducted a survey on…